Anger As Energy Company Advises Hopping Stars And Cuddling A Pet To Stay Warm This Winter | UK News
SSE, one of Britain’s biggest energy companies, had to apologize after advising customers to star jump, cuddle pets and eat porridge to keep warm in a blog post.
OVO Energy owns SSE and said it was “embarrassed” by the blog, which was sent to customers “with energy saving tips”.
The post was deleted by the company, which said in a statement: “We understand how difficult it will be for many of our customers this year.
“We are working hard to find meaningful solutions as this energy crisis approaches, and we recognize that the content on this blog has been misjudged and unnecessary. We are embarrassed and sincerely apologize.”
The blog offered 10 tips for “warming up in winter without turning up the heat”.
PM ‘examines’ what can be done to help cope with rising energy bills
It included tips like wearing extra clothes and keeping the oven open after “you’re done cooking.”
SSE also advised customers to open the curtains “when the weather is nice, to warm your home naturally”.
Labor politician and chairman of the House of Commons affairs select committee Darren Jones said he was “glad they apologized”.
“I don’t know who signed a marketing campaign telling people to wear a sweater and eat porridge instead of turning on the heat if you can’t afford it,” Jones wrote on Twitter.
In September 2019, SSE announced that it will sell its retail business to OVO Energy and the buyout was finalized in January 2020.
Energy prices could double by April
It comes after concerns about the cost of living amid rising energy bills.
Prime Minister Boris Johnson told reporters at an Uxbridge pharmacy on January 10 that he discussed cost-of-living pressures with Rishi Sunak on Sunday evening and believed ministers should “help people, in particular low-income people “.
Mr Johnson’s government has come under increased pressure to act in recent weeks.
Experts have predicted that the hike in wholesale fuel prices will lead to a 50% increase in bills from April, when the latest change in the energy price cap goes into effect.
If that happened, an average household on a supplier’s default tariff would have to pay almost £ 2,000 a year for gas and electricity, compared to less than £ 1,300 at the moment.
The £ 6.6bn Labor proposal
Labor say the support scheme would save most households around £ 200, while targeted support for low-income people, retirees and those in difficulty would save them up to £ 600 .
Currently, the Hot House Rebate Program is a one-time £ 140 rebate on energy bills given to two million people in England and Wales – one million people on the pension credit and one million families on working-age benefits.
The government is already planning to expand to around three million people this year – and increase reimbursement to £ 150.