Tri-State Appoints New Energy Innovations Position

The Tri-State Generation and Transmission Association wholesale electricity supply cooperative has appointed Reg Rudolph to its leadership team in the newly created role of Director of Energy Innovations.

Rudolph, former CEO of the San Isabel Electric Association, Member of Tri-State, will lead the development of competitive energy services.

“Harnessing the entrepreneurial spirit of co-operatives to drive innovation that benefits consumers and rural industries is the next important step in Tri-State’s member-driven clean energy transition,” CEO Duane Highley said in A press release. “Reg will lead our efforts on important issues, including beneficial electrification, distributed generation and demand management, which strengthen every part of the cooperative value chain, from consumer to distribution system to G&T. “

Rudolph has worked in the electric utility industry for 30 years, including 24 years as CEO. At the San Isabel Electric Association, he created Empower, an energy services program that works with its consumers to develop personalized solutions that maximize economic and environmental value.

“Electrification not only creates opportunities for rural communities and economies, but is also the central driver of decarbonization,” said Rudolph. “It’s about delivering value as a service. Tri-State can work with its members, leveraging data and analytics, to optimize how best to use our energy systems, reduce costs, increase revenues and make a difference for all of our members.

“As we transition to Tri-State and implement our responsible energy plan, a key component will be offering members products and services to achieve their individual goals,” said Highley. “Reg has demonstrated how much value San Isabel members find in these programs, and I know he will bring his expertise and experience to deliver the same value to all of our members. “

Rudolph will join Tri-State on January 17, 2022.

Tri-State members include the Poudre Valley Rural Electric Association Inc. of Windsor and United Power Inc. of Brighton.

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